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Kering and Inditex's Regenerative Fund Expands to 1 Million Hectares, Opens to More Brands

WHAT'S THE STORY?

What's Happening?

The Regenerative Fund for Nature, backed by Kering and Inditex, has reached a milestone of enrolling 1.1 million hectares into regenerative agriculture projects. This initiative aims to transform raw material supply chains in the fashion industry by promoting sustainable farming practices. The fund has introduced a new tiered partnership model to attract more fashion brands, offering different levels of financial commitment. The projects span across eight countries and focus on commodities like cotton, wool, leather, and cashmere, with outcomes including healthier soils and improved livelihoods for producers.
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Why It's Important?

This development is significant as it highlights the fashion industry's growing commitment to sustainability and environmental stewardship. By investing in regenerative agriculture, the fund aims to reduce the environmental impact of fashion supply chains while enhancing the livelihoods of communities involved in raw material production. The introduction of a tiered partnership model allows more brands to participate, potentially leading to a broader adoption of sustainable practices across the industry. This initiative aligns with increasing consumer demand for transparency and sustainability in fashion.

What's Next?

The fund plans to refine its monitoring and evaluation framework, focusing on water and climate as core performance principles. This will provide clearer baselines and success metrics for participants and brands. As the fashion industry faces stricter disclosure requirements, particularly in the European Union, the fund's impact allocation system will help brands distinguish between direct and indirect benefits. The fund will continue to expand its projects and partnerships, aiming to further reduce the environmental impact of the fashion sector.

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